# @type01_ on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/Dc2-cEkiR72
- **Gondola URL:** https://gondola.cc/posts/70076041-type01-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/37f8430c74.jpg
- **Posted:** 2026-09-04T08:38:36.000+00:00
- **Account Owner:** TYPE01 (@type01_) — https://gondola.cc/type01_

## Caption

Zed by Typotheque (typotheque), a Netherlands-based type design company, didn’t begin as a design exercise. ⁠
⁠
Rather, it started in a hospital study in Paris, looking at how people with low vision actually read, and how most typefaces behave under real reading conditions. ⁠
⁠
That research became the foundation for the entire project. From the beginning, the goal wasn’t to make something expressive, it was to make something clearer, under real human conditions. ⁠
⁠
Explore Zed >⁠
https://bit.ly/420gcHa⁠
⁠
#type01 #typedesign #typeface #graphicdesigner #typography #typotheque

## Stats

- **Views:** 0
- **Likes:** 534
- **Shares:** 0
- **Comments:** 2

## Tags

type01, typeface, typotheque, graphicdesigner, typedesign, typography

---
Copyright (c) Gondola