# @thehairpinco on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DcI4ZjCH9ii
- **Gondola URL:** https://gondola.cc/posts/70077979-thehairpinco-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/d804bde03c.jpg
- **Posted:** 2026-08-17T11:00:01.000+00:00
- **Account Owner:** Hairpin Media (@thehairpinco) — https://gondola.cc/thehairpinco

## Caption

Motorsport has data on almost everything. So why do we know so little about the driver?

Dr Fran Longstaff, Chief Innovation Officer at @more.thanequal, joins Hairpin Co. to discuss the research behind driver performance, from understanding the physical and cognitive factors that shape performance to using data to build better pathways for identifying talent.

Read the full interview via the link in bio.
———
Business of Motorsport explores the people, ideas, and decisions that keep racing moving.

#BusinessOfMotorsport #MoreThanEqual #DriverDevelopment #MotorsportResearch #WomenInMotorsport

## Stats

- **Views:** 0
- **Likes:** 3
- **Shares:** 0
- **Comments:** 2

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Hairpin Media | @thehairpinco | https://gondola.cc/thehairpinco | Sports Media Outlet |
| Anupama Rao | @anupamarrao.11 | https://gondola.cc/anupamarrao.11 | Content Producer |
| Anupama Rao | @anupamarrao.11 | https://gondola.cc/anupamarrao.11 | Head of Editorial Content |

## Tags

driverdevelopment, womeninmotorsport, morethanequal, businessofmotorsport, motorsportresearch

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