# @vaynermedia on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DdCEPMmh-9i
- **Gondola URL:** https://gondola.cc/posts/70195253-vaynermedia-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/ba504aae29.jpg
- **Posted:** 2026-09-08T16:00:06.000+00:00
- **Account Owner:** VaynerMedia (@VaynerMedia) — https://gondola.cc/VaynerMedia

## Caption

he secret sauce behind that viral @Babylist x Alex Cooper campaign 👀
We had @livschreiber take the mini mic around our VaynerX US Open Brand to Box to ask top marketers what actually makes a great creator partnership. Babylist CMO Jill Cress dropped her top 3 non-negotiables:

1️⃣ Boldness (take the big swings - pun absolutely intended 🏓) 
2️⃣ Empathy (know the user) 
3️⃣ Resilience (always be pivoting & obsess over product-market fit)

Drop your dream brand x creator collab in the comments 👇🎾

## Stats

- **Views:** 1,821
- **Likes:** 17
- **Shares:** 0
- **Comments:** 1

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Liv Schreiber | @livschreiber | https://gondola.cc/livschreiber | Creator |

---
Copyright (c) Gondola