# @esquirehk on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DdXzyhJk-6Y
- **Gondola URL:** https://gondola.cc/posts/70543207-esquirehk-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/9224ee5dc0.jpg
- **Posted:** 2026-09-17T02:40:58.000+00:00
- **Account Owner:** Esquire HK Official (@esquirehk) — https://gondola.cc/esquirehk

## Caption

潮流界傳來重量級消息，LVMH集團太子爺Alexandre Arnault alexandrearnault 正式加入Nike董事會。作為時尚圈頂級掌舵人之一，他過去主理RIMOWA期間成功將老字號行李箱年輕化，後來加入Tiffany & Co.更一手推動潮流聯乘，把奢華品牌玩得貼地又前衛。  
今次Alexandre Arnault入主Nike，他亦表明自己一直都很很喜歡Nike，面對近年運動品牌市場競爭激烈，Nike急需重塑產品話題性與品牌吸引力。到底他會否將奢華品牌的行銷心法、跨界資源與對年輕世代的敏銳度，為Nike帶入新改變？

Nike has officially appointed Alexandre Arnault to its Board of Directors, marking a major crossover between luxury fashion and sportswear. Known for his leadership at RIMOWA and Tiffany & Co., Arnault successfully modernized legacy luxury houses through high-profile streetwear collaborations and sharp digital strategies. His appointment comes at a pivotal moment for Nike as the brand seeks to revitalize consumer engagement and product storytelling. Expect Arnault to inject high-fashion expertise, digital innovation, and cultural relevance into Nike, paving the way for groundbreaking strategic shifts and high-concept collaborations in the next era of sportswear.

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