# @blackrock on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=Xq_tsWyQpnM
- **Gondola URL:** https://gondola.cc/posts/70962194-blackrock-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/322fd2f17c.jpg
- **Posted:** 2026-09-18T04:00:09.000+00:00
- **Account Owner:** BlackRock (@BlackRock) — https://gondola.cc/BlackRock

## Caption

Sports investing has evolved as franchise values have risen, live sports have retained a powerful hold on audiences, and ownership has become an increasingly sophisticated business. Yet sports teams remain unusual assets, combining economics with competition, community identity and deeply emotional fan relationships.

Host Oscar Pulido speaks with David Rubenstein, co-founder and co-chairman of The Carlyle Group and control partner of the Baltimore Orioles ownership group, about his move from private equity into sports investing. They discuss his decision to invest in his hometown team, the role franchises can play in their cities, and how leadership differs when success is measured by more than financial returns.

The conversation also explores the forces influencing sports investing, from rising franchise values and broader ownership participation to live media demand, AI-powered analytics and longer-term developments across capital markets.

Key moments: 
00:00 Introduction to David Rubenstein
02:05 Buying the Orioles to Give Back
04:20 Camden Yards and Baltimore City Revival
06:51 What Is The Real Job of an Sports Team Owner?
09:17 Winning Over Profits
12:09 How Owners Run the Team
13:46 Sports as an Asset Class
16:32 AI and the Future of Sports
18:04 Next Decade Investing Themes
21:36 First Orioles Game Memories
22:55 Closing Thoughts and Next Episode

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#sportsinvesting #davidrubenstein #baltimoreorioles #privateequity 

sports investing, David Rubenstein, Baltimore Orioles, sports ownership, business of sports, sports franchises, private equity, Carlyle Group, private markets, AI investing, artificial intelligence, baseball analytics, sports analytics, live sports, media rights, franchise valuations, leadership, sports business, institutional investing, professional sports ownership

Sources: Inside The Owners Box, David Rubenstein, September 2026

This content is for informational purposes only and is not an offer or a solicitation. Reliance upon information in this material is at the sole discretion of the listener. Reference to any company or investment strategy mentioned is for illustrative purposes only and not investment advice. For full disclosures, visit blackrock.com/corporate/compliance/bid-disclosures.

## Stats

- **Views:** 756
- **Likes:** 0
- **Shares:** 0
- **Comments:** 0

## Tags

privateequity, davidrubenstein, sportsinvesting, baltimoreorioles

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