# @made.by.james on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DYKMDMLlAjb
- **Gondola URL:** https://gondola.cc/posts/71072712-madebyjames-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/45de0cb2ee.jpg
- **Posted:** 2026-05-10T13:05:00.000+00:00
- **Account Owner:** James Martin | Brand Designer (@made.by.james) — https://gondola.cc/made.by.james

## Caption

In a world where everything is trying to catch our attention, hiddencoffeebar wanted to create a space where you can find rest, connection, and extraordinary in the everyday. A slice of joy and connection to their community. 

That thinking guides everything. From consciously sourced ingredients to a focus on what’s natural, local, and unrefined, the brand is rooted in care, sustainability, and intentional living.

We designed the brand identity to follow suit. Inspired by wabi-sabi, it embraces imperfection, irregularity, and a sense of things that feel slightly hidden… but as if they’ve always been there.

A handcrafted logotype and custom illustrations all carry their own meaning.

The dandelion: resilient and fleeting.
The wren: small and often unseen.
The hare: elusive and just out of reach.

We brought the elements together through a rich, grounded blue and a balance of an elegant serif and modern sans type. It’s warm and familiar, with just enough playfulness to draw you in and keep you looking.

It’s a brand designed to be found.

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If you are a business owner or founder who’s looking to build a brand that scales, hit the link in my bio made.by.james to work with us at the Studio.
 
 
 
 
#logodesignstudio #customillustrations #brandidentitydesign #visualidentitydesign #brandstudio

## Stats

- **Views:** 0
- **Likes:** 2,981
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## Tags

visualidentitydesign, logodesignstudio, brandidentitydesign, brandstudio, customillustrations

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