# @sosheslays1276 on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=lpn_wJnJNYA
- **Gondola URL:** https://gondola.cc/posts/71166207-sosheslays1276-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/e571657598.jpg
- **Posted:** 2026-08-30T13:00:07.000+00:00
- **Account Owner:** sosheslays1276 (@sosheslays1276) — https://gondola.cc/sosheslays1276

## Caption

A beauty industry veteran with two decades at L'Oréal, Redken, Matrix, and Equinox just solved a problem the entire hair color industry accepted as inevitable — fade. Aditi Sharma, co-founder and COO of Qoat, breaks down the science behind why hair color fades, how she and her team engineered the fix, and what it really takes to launch a beauty product in a saturated market. Plus: how to read beauty product labels like an insider, and her honest take on leaving corporate for founder life.

0:00 Intro — Meet Sharma, Co-Founder of Coat
3:35 Why Your Hair Color Always Fades (The Science)
6:56 How to Actually Read Beauty Product Labels
14:58 Launching a Beauty Brand in a Saturated Market
19:18 From Corporate to Founder: The Leap
23:28 Staying Grounded Through the Hard Parts
28:42 Rapid Fire Round
31:48 Why "Coat" Has a Q, Not a C

🎙️ ABOUT SO SHE SLAYS PODCAST
Slaying isn't just a vibe, it's a lifestyle.

So She Slays is the podcast for women who have it all together on paper but find themselves thinking... is this it? Hosted by Heather Young, we have raw, unfiltered conversations with phenomenal women from all different backgrounds and industries about career growth, financial freedom, relationships, wellness, and what it actually means to slay in every area of your life, not just the ones people can see.

Subscribe to get notified of new episodes! 

🎧 Listen to the So She Slays Podcast on:
Apple Podcasts • Spotify 
📺 Watch every episode on YouTube ‪@hellososheslays‬ 

Join us on Patreon, So She Slays Unfiltered AF is where all the extended content live along with your ticket to be apart of the show! Learn more here: https://www.patreon.com/cw/sosheslays

#HairCare #BeautyEntrepreneur #StartupStory #CorporateToFounder #WomenInBusiness #HairColorTips #BeautyIndustry #FemaleFounders #ProductLaunch #entrepreneuradvice

## Stats

- **Views:** 132
- **Likes:** 1
- **Shares:** 0
- **Comments:** 0

## Tags

startupstory, productlaunch, beautyentrepreneur, haircare, entrepreneuradvice, beautyindustry, womeninbusiness, haircolortips, femalefounders, corporatetofounder

---
Copyright (c) Gondola