# @jared-kleinstein on LinkedIn

- **Type:** Image
- **Original URL:** https://www.linkedin.com/posts/jared-kleinstein_being-the-least-cool-person-on-a-panel-might-activity-7513609375803035648-FYDf
- **Gondola URL:** https://gondola.cc/posts/71316770-injared-kleinstein-linkedin
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/e1b890f72f.jpg
- **Posted:** 2026-10-07T14:41:11.302+00:00
- **Account Owner:** Jared Kleinstein (@jarzod) — https://gondola.cc/jarzod

## Caption

Being the least cool person on a panel might be the coolest position to be in.

Yesterday I got to moderate a panel for LIONS x VidCon at the massive TMRE/ Content Marketing Institute/Insights to Impact event here in Denver. The subject was "LinkedIn Means Business: Inside the B2B Creator Boom". So naturally I'm pretty much only gonna post about it here. 

zoë hartsfield 👻, Heike Young, and Obaid Durrani are just so good at this stuff. The panel felt like less usual-panel-fluff about the importance of marketing yourself, and moreso actual tactics. From Heike talking about an insane volume of content she's written without using AI, to Obaid Durrani spitting fire about authenticity/focus/workflows, to zoë somehow building her own brand AND running so many others...

These three are SO much cooler than me. And I loved that. Also, moderating is so much fun bc you get to learn as much as the audience, while also getting to chime in tidbits and try to bring out the best in the panelists. They made it easy.

Thanks Jacques Keyser for bringing us together (and to Jim Louderback for being the best champion of the creatives out there). Excited for years to come!!

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## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Jared Kleinstein | @jarzod | https://gondola.cc/jarzod | Producer |
| Jared Kleinstein | @jarzod | https://gondola.cc/jarzod | Social Manager |

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