# @logos.ai on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DeMUS5QDILh
- **Gondola URL:** https://gondola.cc/posts/71497835-logosai-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/087e15acbc.jpg
- **Posted:** 2026-10-07T12:04:45.000+00:00
- **Account Owner:** Logos.ai | Logo & Branding (@logos.ai) — https://gondola.cc/logos.ai

## Caption

MECHA x widelab.co 

Mecha is a private equity and robotics firm that acquires legacy industrial businesses in recycling, logistics and wellness, and turns them into high-tech, automated leaders. The brand had to speak to institutional investors, industrial business owners and elite engineering talent at once, in a category with no established visual conventions. We started with strategic workshops, defined the positioning and wrote future-proof headlines and claims. The visual directions followed directly from those decisions, merging the restraint of venture capital with an industrial, robotic edge: isometric technical illustrations, dithered imagery of real machinery, and an editorial serif paired with a clinical grotesque.

Studio: Widelab widelab.co 
Wordmark: Artur Zawiasiński blubrystudio
Strategy: Artur Zawiasiński blubrystudio 
Brand design: Artur Zawiasiński blubrystudio, Grzegorz Leśniewicz lesniewicz.pl
Visuals: Grzegorz Leśniewicz lesniewicz.pl 
Motion: Michał Topolewski
Web design: Grzegorz Leśniewicz lesniewicz.pl
Webflow: Krzysztof Kostyra, Sławomir Buczyniak

#branding #brandidentity #visualidentity #webdesign #robotics

## Stats

- **Views:** 0
- **Likes:** 429
- **Shares:** 0
- **Comments:** 8

## Credits

No public credits are recorded here. This does not identify who made the post.

## Tags

brandidentity, robotics, webdesign, branding, visualidentity

---
Copyright (c) Gondola