# @startupcpg on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/Deep8VnDnNV
- **Gondola URL:** https://gondola.cc/posts/71579937-startupcpg-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/95116e1afb.jpg
- **Posted:** 2026-10-14T15:00:02.000+00:00
- **Account Owner:** Startup CPG (@startupcpg) — https://gondola.cc/startupcpg

## Caption

Hot Brands of 2026: Drink PiCKiE🥒

Within the red hot beverage category, we’re betting on hydration. And one drink totally blew our mind with a completely unique approach.

PiCKie is natural pickle juice hydration, and the flavor is sublime. Startup CPG founder Daniel Scharff is not a pickle juice shot guy. For him, PiCKie is much more balanced and drinkable, and you find yourself wanting to drink the whole thing. It has a strong natural salty pickle flavor that makes it the perfect sip after a long run or workout. Every person Daniel has seen try it has gone wide eyed, immediately taken another sip, and inspected the label.

They’re a 2026 Startup CPG Shelfie Awards finalist, and I first in line to try their new Pickle Lemonade! Feels like a highly incrementable add to any hydration set. 🎉

Have you tried drinkpickie yet? 👇🏻

#DrinkPickie #HotBrands #StartupCPG

## Stats

- **Views:** 0
- **Likes:** 80
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- **Comments:** 10

## Credits

No public credits are recorded here. This does not identify who made the post.

## Tags

hotbrands, startupcpg, drinkpickie

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