# @sportsbusinessjournal on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DecFOaDl_V_
- **Gondola URL:** https://gondola.cc/posts/71615523-sportsbusinessjournal-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/a4ff37c39d.jpg
- **Posted:** 2026-10-13T15:01:03.000+00:00
- **Account Owner:** Sports Business Journal (@SBJ) — https://gondola.cc/SBJ

## Caption

Tom Brady is helping fuel a record NFL season for Fox Sports on social. 📈🏈

Fox has generated 768M views, up 27% year over year. Brady-related content accounts for 77M views, up 76%, while “The Gronk & Jules Show” has added 18.5M views in its first four weeks.

NFL editorial engagement is also pacing for a record, with average time spent up 91%.

Fox plans to lean further into star crossovers featuring Brady, Rob Gronkowski, and Julian Edelman.

## Stats

- **Views:** 0
- **Likes:** 2,452
- **Shares:** 0
- **Comments:** 74

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| FOX Sports: NFL | @NFLonFOX | https://gondola.cc/NFLonFOX | Media Company |
| Sports Business Journal | @SBJ | https://gondola.cc/SBJ | Media Company |
| Antonio M. Blake | @ABlake54 | https://gondola.cc/ABlake54 | Journalist |

## Matching Posts

- @SBJ on Twitter/X — https://gondola.cc/posts/73349826-SBJ-twitter

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