# @udemy on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=SrwC09UwWf8
- **Gondola URL:** https://gondola.cc/posts/72077736-udemy-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/c3e835c2e5.jpg
- **Posted:** 2024-05-15T09:00:32.000+00:00
- **Account Owner:** Udemy (@udemy) — https://gondola.cc/udemy

## Caption

What does it really mean to lead with authenticity? In this powerful Leading Up episode, Genefa Murphy, Udemy’s Chief Marketing Officer, shares her bold, funny, and refreshingly honest take on leadership—spanning self-awareness, resilience, and showing up with integrity. 

From setting boundaries to owning boring projects to navigating conflict with honesty, Genefa offers a masterclass in how leaders can empower others while staying true to themselves.

Timestamps
00:00 – Meet Genefa Murphy, CMO at Udemy
01:00 – Her 3 rules of leadership: cheerleader, expert, umbrella
03:00 – From researcher to product manager to CMO
05:00 – Writing your own future press release
07:00 – Creating your own category as a leader
09:00 – Work-life integration and setting real boundaries
11:00 – The myth of “balance” and what integration looks like
13:00 – Turning boring jobs into standout work
16:00 – Why mindset is everything (and contagious)
18:00 – The power of leading without needing credit
20:00 – Empowerment vs. micromanagement: finding the line
22:00 – Language, curiosity, and how words signal trust
24:00 – Discovering your authentic self through trial and reflection
26:00 – Conflict, candor, and saying hard things kindly
29:00 – Why not everyone needs to like you—and that’s okay

🔗 Resources
📌 Featured in this video: Season 6, Episode 5 — “How Authenticity Wins and Keeps Trust”
Explore more episodes of the Leading Up podcast:
https://business.udemy.com/resources/leading-up-podcast/
📘 Learn more about Udemy Business: https://bit.ly/udemy-business-podcast
🎓 Explore Leadership & Communication Courses: https://www.udemy.com/topic/leadership/

💬 Which part of Genefa’s leadership approach resonated most with you? Drop your thoughts in the comments.

#AuthenticLeadership #CMOInsights #LeadershipDevelopment #LeadingUpPodcast #WorkLifeIntegration #TrustAtWork #UdemyBusiness

## Stats

- **Views:** 759
- **Likes:** 8
- **Shares:** 0
- **Comments:** 1

## Tags

trustatwork, udemybusiness, leadershipdevelopment, leadinguppodcast, authenticleadership, cmoinsights, worklifeintegration

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