# @boardroom on TikTok

- **Type:** Video
- **Original URL:** https://www.tiktok.com/@boardroom/video/7693956384198610189
- **Gondola URL:** https://gondola.cc/posts/72490808-boardroom-tiktok
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/d8821d38c8.jpg
- **Posted:** 2026-10-07T16:00:33.000+00:00
- **Account Owner:** Boardroom (@boardroom) — https://gondola.cc/boardroom

## Caption

Emma Grede breaks down why the celebrity brands that last need more than a big name — they need a standout product, a clear point of view and the execution to back it up. At the end of the day, hype can only take you so far. #emmagrede #business #celebrity #brands #hype

## Stats

- **Views:** 486
- **Likes:** 23
- **Shares:** 0
- **Comments:** 1

## Tags

brands, celebrity, business, emmagrede, hype

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