# @salesforce on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=cgrL4eBozPU
- **Gondola URL:** https://gondola.cc/posts/73410852-salesforce-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/97057da57d.jpg
- **Posted:** 2026-10-14T13:35:33.000+00:00
- **Account Owner:** Salesforce (@salesforce) — https://gondola.cc/salesforce

## Caption

@Formula1 has 831 million fans worldwide — most of whom never set foot on a track. So how does F1® keep that massive, global fanbase engaged and passionate 24/7? @DanielRicciardo how Formula 1® uses @salesforce understand their entire fan ecosystem and deliver perfectly timed, personalized messages to each one. 

The result? A 25% boost in fan engagement.

Delivering the exact right experience to every single fan isn’t luck. It’s personalization. Discover how Salesforce helps F1®  turn data into deeper fan connections, at scale: https://www.salesforce.com/campaign/formula1 

Resources & Links:
Learn about adaptive personalization at scale: https://www.salesforce.com/marketing/personalization 
Watch more episodes of Inside Formula 1®: https://www.youtube.com/playlist?list=PLM1PGyhObvyQ  

#Salesforce #Formula1 #DanielRicciardo #F1 #MarketingPersonalization #FanEngagement 

Learn more about Salesforce: https://www.salesforce.com
Twitter: https://www.twitter.com/salesforce
LinkedIn: https://www.linkedin.com/company/salesforce
Instagram: https://www.instagram.com/salesforce
Facebook: https://www.facebook.com/salesforce
Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe

About Salesforce:
Improve customer relationships with Salesforce, the #1 AI CRM where humans with agents drive customer success together. Our integrated platform pairs your unified customer data with trusted agents that can assist, take action autonomously, and hand off seamlessly to your employees in sales, service, marketing, commerce, and more.

Disclaimer: This video is for demonstration purposes only. All account data depicted is fictional and does not contain personally identifiable information (PII). This content is intended solely to illustrate product functionality in a simulated environment.

## Stats

- **Views:** 2,618
- **Likes:** 14
- **Shares:** 0
- **Comments:** 2

## Tags

danielricciardo, f1, salesforce, 1, marketingpersonalization, formula1, fanengagement

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