# @salesforce on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=HkStTuVWmdk
- **Gondola URL:** https://gondola.cc/posts/73411787-salesforce-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/36d413fc62.jpg
- **Posted:** 2022-10-03T16:00:19.000+00:00
- **Account Owner:** Salesforce (@salesforce) — https://gondola.cc/salesforce

## Caption

What is Lead Management? It’s the process of capturing, tracking, and managing potential customers or leads throughout the sales cycle to convert them into actual customers.

In this episode of Salesforce Explained we discuss all things lead generation. We'll break down what lead management is and how it helps your sales pipeline in the Salesforce CRM.

Additional Resources:
Learn More About Sales Cloud: https://www.salesforce.com/products/sales/
Watch More Salesforce Explained: https://sforce.co/3SQQ65H
What Is Lead Management: https://www.salesforce.com/sales/what-is-lead-management/ 
What Is CRM: https://www.salesforce.com/crm/what-is-crm/ 
Sales: https://www.salesforce.com/sales/ 
What Is A Sales Cycle: https://www.salesforce.com/sales/what-is-a-sales-cycle/  "

#Salesforce #LeadManagement #LeadGeneration #SalesCloud #CRM #SalesPipline

Want to try out lead management in Salesforce? Try it for free with Salesforce Easy: https://www.salesforce.com/products/easy/?d=7013y000002KIqtAAG&nc=&utm_source=youtube&utm_medium=video&utm_campaign=us_slobaw&utm_content=salesforce-easy_7013y000002KIqtAAG&utm_term=&ban=us_youtube

Watch more and learn more on Salesforce+: https://www.salesforce.com/plus

Subscribe to Salesforce: http://bit.ly/SalesforceSubscribe

00:00 - Intro to Lead Management
01:06 - What is a Lead?
01:36 - What is Lead Management?
02:21 - Stage #1: Lead Generation
03:52 - Stage #2: Lead Tracking
04:49 - Stage #3: Lead Qualification
06:12 - Stage #4: Lead Routing
07:06 - Stage #5: Lead Nurturing
07:55 - How Lead Management Works in Practice
09:05 - How to incorporate Lead Management into your business
09:27 - 5 Steps to Lead Management 

Learn more about Salesforce: 
Website: https://www.salesforce.com
Facebook: https://www.facebook.com/salesforce
Twitter: https://www.twitter.com/salesforce
Instagram: https://www.instagram.com/salesforce
LinkedIn: https://www.linkedin.com/company/sale...

About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.

## Stats

- **Views:** 242,877
- **Likes:** 1,053
- **Shares:** 0
- **Comments:** 41

## Tags

4, leadgeneration, 3, crm, 2, salesforce, leadmanagement, salespipline, 5, salescloud, 1

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