# @chronoswiss_official on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/CG-Jz_eLS2v
- **Gondola URL:** https://gondola.cc/posts/77100240-chronoswiss-official-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/eb299260c8.jpg
- **Posted:** 2020-10-30T14:32:29.000+00:00
- **Account Owner:** CHRONOSWISS (@chronoswiss_official) — https://gondola.cc/chronoswiss_official

## Caption

Welcome to Episode 6 of #humanfriday. Today we present Beat Weinmann, Personal Commerce.
After 25 years in the industry, Beat knows both how to sell a watch and how to manufacture one. With “reachable and personal,” as his mantra, he patiently guides clients and partners to find the right watches while building long-term relationships. 

In the midst of a pandemic Chronoswiss is growing. What is the secret? 
First of all you must make a good product that is not the same like the competition. A good example of this is the tourbillon we release today: a unique regulator design, eye-catching colours, and handmade guilloché. Second, we must be accessible and give individually tailored service with quick responses. Ideally within 24 hours – regardless if they are interested in buying a watch from a retailer, from our web shop, or from our atelier in Lucerne. Last but not least, we must also ask the right questions. By doing this you form a personal relationship and understands what the person finds relevant.

How would you describe a typical Chronoswiss client? 
The typical client doesn’t exist; they are all strong individuals. A watch is a hobby for them. A watch is not an essential need in their life but a pleasure.

You have been in the industry for 25 years. What signifies the watch industry today?
Prior to 2008 you just delivered to retailers and distributors, which would sell just about anything as long as it was different and complicated. Today we are in a more realistic period, you must deliver the watchmaking value of the price tag – or more. 

Soon, on December 1st, you have been at Chronoswiss for one year. What is your strongest achievement?
I would like to lift the whole team, whose work is so important for a successful company. From today we also present the team on our website. The teamwork reflects in amazing watches, increasing sales, and more fun at work.

And how do you have fun outside of work?
When not in the office, you will find me cycling up a mountain pass, or swimming through Switzerland’s scenic lakes – I just finished my first triathlon this year, the Helveticaman.
#chronoswiss #ChronoswissPartner #modernmechanical #regulator #tourbillon

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## Credits

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## Tags

chronoswiss, tourbillon, regulator, modernmechanical, humanfriday, chronoswisspartner

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