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The ROC, (aka @byuROC), is a company. With 22 posts, The ROC has over 3m views and 366k likes. The ROC has also worked as a student organization and sports team. The ROC has collaborated with top companies and creatives like BYU FOOTBALL, FOX College Football, Big 12 Conference, BYU Cougars, BYU Women's Soccer, BYU Swim & Dive, Connor Christensen, Robert Tiraphatna, and Brandon Urbano.