Adaptive Sports Ohio

Adaptive Sports Ohio’s mission is to give individuals with disabilities a chance to play and we want you to be a part of our life changing programs! If you are a service minded, hard-working individual, we invite you to consider and apply for the Marketing Manager position.  
  
Check out a short video from last year’s Dream Camp to see how our team changes the lives of individuals with disabilities: https://www.youtube.com/watch?v=t6XeZJuvxPU.  
  
**Job Description:**

Under the direction of the Chief Executive Officer and Director of Community-Based Programs, the Marketing Manager will be based in the Wooster office and will administer the organization's marketing and advertising. Administration includes but is not limited to:

*   Deliberate planning, strategy and goal setting of marketing initiatives.
*   Development of brand awareness and online reputation.
*   Content management (including social media, website, and newsletter).

  
**Content management duties include:**

*   Create a regular publishing schedule and administer the creation and publishing of relevant, original, high-quality content (for all channels).
*   Manage social media marketing campaigns and day-to-day activities including: 
    *   Develop relevant content topics to reach the organization’s target audience.
    *   Create, curate, and manage all published content (images, video, and written).
    *   Monitor, listen and respond to users while cultivating relationships.
    *   Oversee brand uniformity in design (ie: Social media graphics, website, newsletter and blog posts, etc.).
    *   Analyze key metrics and tweak strategy as needed.
    *   Compile reports for management showing results (ROI) as requested.
    *   Act as an advocate for the organization in social media spaces, engaging in dialogues and answering questions where appropriate.
*   Implement ongoing education to remain effective and monitor trends in marketing as well as social media tools, applications, channels, design and strategy.
*   Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media and content marketing.

**Minimum Qualifications:**

The Marketing Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future athletes, donors, and volunteers. Minimum qualifications include:

*   Associates or Bachelors Degree in related field. Marketing degree is welcomed but not required with relevant work experience. 
*   Possesses knowledge and experience in the tenets of traditional marketing. 
*   Demonstrates creativity and documented immersion in social media.
*   Proficient in content marketing theory and application.
*   Experience sourcing and managing content development and publishing.
*   Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, etc.) and how each platform can be deployed in different scenarios.
*   Maintains excellent writing and language skills.
*   Displays ability to effectively communicate information and ideas in written and video format.
*   Is a team player with the confidence to take the lead and guide other employees when necessary (ie: content development, creation and editing of content, and online reputation management).
*   Possesses functional knowledge and/or personal experience with WordPress. 
*   Ability to pass a background check and drug screen.

Marketing Manager

Adaptive Sports Ohio

@adaptivesportsohio

Job Description