🧼 Sarah McAllister founded Go Clean Co in 2018. Like many entrepreneurs, she saw a market gap and offered a solution. In her case, the gap was for deep house cleaning, which clients might buy every couple of months as opposed to the typical every-two-weeks cleaning. When the pandemic started, McAllister noticed the need for content about proper cleaning methods. To help people through the pandemic, she began posting cleaning videos that showcased Centers for Disease Control and Prevention (CDC) standards. McAllister’s ability to reach more than 2.4 million followers on Instagram for Go Clean Co provides lessons for other influencers and startups who want to grow their brands organically. She also uses YouTube and other channels to present different types of content that can appeal to varied audiences. Find the rest of this inspirational story through the link in bio. Follow benzinga . . . . . . . . #entrepreneur #entrepreneurship #housekeeping #instagram #influencer #business #busi...