LVMH announced today, on Virgil Abloh’s birthday, that they have sold Off-White to Bluestar Alliance LLC, a New York-based brand management company that oversees Bebe, Hurley, Scotch & Soda, Tahari, and tween brands like Justice and Limited Too. The terms of the deal remain undisclosed.
LVMH acquired a 60% stake in Off-White in July 2021, just five months before the passing of Virgil Abloh.
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