Kelsey Sweet, Social Media Strategist for the Buffalo Bills, joins a Very Good Social Media podcast to talk about her path from minor league baseball to the Buffalo Bills, properly identifying and working with influencers, hiring advice for the next generation of #smsports creators, and more. Connect with Kelsey! ➡️ linkedin.com/in/kelseysweet Connect with Zach! ➡️ linkedin.com/in/zacharygalia Catch new episodes of a Very Good Social Media Podcast every Monday at 12 PM EST everywhere you watch or listen to podcasts. Spotify ➡️ bit.ly/48sNHCY Apple Podcasts ➡️ bit.ly/3S4zKpw X/Twitter ➡️ twitter.com/verygoodsocial Song: Ikson - Anywhere License: Creative Commons (CC BY 3.0) creativecommons.org/licenses/by/3.0 Music powered by BreakingCopyright: breakingcopyright.com 00:00:00 Episode 7 Intro 00:05:02 Kelsey's Journey 00:22:00 THE Content Calendar 00:28:41 Working with Influencers 00:37:53 Working with Players 00:39:55 Follow in Her Foo...