As a travel advisor, I’m always curious about the tools my clients might be using, so on a recent trip to Vietnam, I decided to let AI take the reins on one piece of the itinerary: a one-night Ha Long Bay cruise. This wasn’t just a playful experiment. We were booking last minute, my trusted local partners were fully booked, and with no flexibility on dates (hello, bank holidays), I figured it was worth seeing how AI would handle the challenge. The verdict? It was… fine. Not bad. But not quite right. Even with clear, detailed prompts, the AI just couldn’t quite understand me, my style or priorities. The cruise it recommended came with a luxury price tag, but lacked the thoughtful design, elevated service, and quality that I’m looking to deliver for my clients. Don’t get me wrong, the staff were kind, the views were beautiful, but the whole thing felt a little more mass-market than meaningful. And honestly, it was the perfect reminder of why I care so much about thoughtful, human-center...