The future of sports apps is evolving fast, and this week's YinzCam, Inc. Global Sports Summit showcased some of the biggest innovations leading the way.
Here were some of my favorites:
• Drag-and-drop page building with reusable templates and instant visualization of pages.
• Media vaults to store and reuse card thumbnails and sponsor graphics - no more searching through emails or tasks from creative.
• Hyper-personalized experiences where fans get a completely different looking app based on who they are and what they're looking for.
• Spoiler-free functionality (for the crazy people who record their favorite teams instead of watching live).
• Next-level engagement with achievement badges and home-screen live activities (now on Android and being used for mobile ordering updates!)
• Smarter, more accessible data with AI-powered real-time analytics to track top performing content, unique users, page views, dwell time, etc.
As Yinzcam put it, 'think there is no box'. Sports apps aren't...