You’ve seen the Jumpman23 “Rare Air” Collection… but do you know *why* it was made? 👀 Swipe to hear the design team break down the story behind the collection’s intentional imperfections and subtle nods to the brand’s heritage ➡️ Air Jordan 3 “Rare Air” releases May 30th 🗓️ #airjordan #jordan #michaeljordan #rareair #rareairjordan #jordanrareair #airjordan1 #arjordan3 #airjordan4 #airjordan11