oakviewgroup Secures new naming rights partnership
with PeoplesBank to rename XL Center to PeoplesBank Arena
Hartford, CT (June 2, 2025) — Oak View Group (OVG), the global leader in live venue development, premium hospitality, and 360-degree entertainment solutions, and the Capital Region Development Authority (CRDA), today announced a new multi-year naming rights partnership with PeoplesBank to rename Hartford’s 16,000-seat world-class sports and entertainment venue, effective immediately.