Posting fab and engaging content is only half the battle - what you do on your feed matters just as much! Engaging with other accounts by liking, commenting and sharing content helps build visibility, strengthen community ties, and signal to the algorithm that your brand is active and valuable. -It builds trust and positions your brand as approachable and shows your personality -It increases your chances of being shared or featured -Return engagement is encouraged, which boosts reach! Which brands do you love engaging with on social? Tag them below and spread the love! #TipTuesday #SocialMediaTips #RedRootMarketing #SocialMediaStrategy #SmallBusinessGrowth