Here’s what makes a strong bio: Clarity – In one sentence, say what you do and who you help. Use niche-specific keywords so the right audience finds you. Voice – Are you playful? Bold? Minimalist? Your tone should match your brand’s vibe. Structure – Break it into lines. Use emojis or spacing to guide the eye. Make it easy to scan. CTA – This is where most people miss out. Tell your audience exactly what to do next: “Book a call,” “Shop the new drop,” “DM us to start.” A CTA turns profile views into action. And don’t forget the link. Whether it’s your site, Linktree, or a product page, make sure it backs up the CTA and leads somewhere intentional. Save this post and reference it when creating your bio! #RedRootMarketing #IGBioTips #SocialMediaStrategy #DigitalBranding #NewJersey #marketingtips