This @Diorbeauty gondola honestly blew me away, not just because of the sheer size (she was massive compared to others I’ve seen), but add in the fact that she was even in @Ulta Beauty? I had to take a beat when I saw it 😅 It really shows how much Dior is expanding and not quietly either. They’re clearly staking their claim in retail spaces in a big way, and this setup felt like a statement. We spent some time filming here and talking through some of my old and new faves so stay tuned beauty queens! #diorbeauty #ultabeauty #makeup #luxurymakeup #BeautyTok #thelipsticklesbians