SWIPE! ⬅️ Dodge’s U.S. sales have collapsed by nearly 50% in the first half of 2025, dropping from over 92,000 units in H1 2024 to just 47,481 this year. The sharp decline is tied directly to the discontinuation of the V8-powered Charger and Challenger, two models that made up the core of Dodge’s muscle car identity. With only a handful of remaining ICE units sold this year, the transition to electric has left a major sales gap. The all-electric Dodge Charger Daytona, intended to carry the brand forward, has fallen flat with only 4,299 units sold in H1 2025. Critics cite high pricing, underwhelming performance, and a lack of connection to Dodge’s V8 legacy. Enthusiasts have largely rejected the EV, many holding out hope for the return of a proper combustion-powered muscle car. In response, Dodge is shifting back to ICE and hybrid offerings. The new “Sixpack” models, featuring twin-turbo inline-six engines, are set to debut in summer 2025 with up to 550 horsepower. Dodge is also repor...