brand deals are EASY. yes or no? Yes, if you treat your content like a business. Yes, if you show up consistently, know your audience, and understand the value you bring to a brand. Yes, if your page is more than just pretty, it has purpose, personality, and performance. But also, no. No, if you expect brands to come knocking without putting in the work. No, if you think aesthetics alone equal influence. No, if you haven’t defined your niche, built trust, or shown what makes you stand out. People see the paid posts and think it’s easy. What they don’t see is the late nights, the pitches, the strategy, the analytics, the creative direction, and the negotiation emails. Brand deals aren’t luck. They’re earned. 📲 Put in the work, stay true to your voice, and the right partnerships will come.