It’s official. New Balance is now the Title Sponsor of the RunningLane XC Championships 🏁🔥 The gear? Next level. The athletes? Dialed. The course? You already know - fastest in the country. This partnership isn’t about just logos. It’s about elevating the sport. XC deserves a spotlight and the Legends at New Balance get it. We’re building something special together this Fall. December 6. Huntsville. The best line up here. Let’s make it unforgettable. #RunningLaneXC #RXC25 #NewBalanceRunning #NoFinishLine #XCIsComing #BuiltToRun #ChaseGreatness #runninglane #HuntTheHurt #crosscountryseason #newbalance