Why are golf clubs so expensive? 💰 Here’s where your money really goes… For a $500 driver, the head costs around $75. The shaft? About $15. The headcover? $5. The grip? Just $1. In total, the materials come to around $100–$150. So where does the other $400 go? A big chunk disappears into the manufacturer’s overheads, including research and development, testing, marketing, and sponsorship. For example, TaylorMade pays Rory McIlroy $10 million a year to use taylormade gear, and Titleist spends $50 million a year on research and development! Then there are operational costs: offices, staff, logistics and tour support. It’s estimated that big brands spend around $600 million a year on their operations, roughly 30–40% of their revenue. And remember — manufacturers don’t sell drivers for the retail price. Retailers typically buy that $500 driver for around $350, meaning they make $150 for selling the club on. That’s why brands like Takomo Golf are cheaper because they sell direct to the con...