Meta began rolling out the new feature, called "Instagram Map," as part of an Instagram update on Thursday. The location-sharing tool makes it "easier for you and your friends to stay in touch through the content you're enjoying on Instagram," the company says.
Even though it's "off by default" and users have to opt in, privacy experts say that social media users aren't always aware of how much information they're sharing.
"The more these location features are rolled out on social media it carries out the assumption that as long as you give users the ability to toggle them on and off that they'll know exactly how to do that," Douglas Zytko, an app safety expert and associate professor at the College of Innovation & Technology at the University of Michigan-Flint, told CBS MoneyWatch. "But the average user isn't always aware of their privacy settings and if they match their preferences."
Find out what makes Instagram's new map feature so controversial at the link in bio.
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