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Chipotle wants you to eat, sleep, and decorate your house like you're one of its restaurants. The fast casual burrito behemoth on Tuesday announced a new loyalty program geared toward Gen Z students and a merchandise line in collaboration with Urban Outfitters. The loyalty program, Chipotle U, allows students to earn points with each purchase. These points can be redeemed for free food or used to waive the guacamole surcharge. The product collection, which features a lamp shaped like a chip bag, bean bag chairs, and a foil throw blanket, goes on sale on Wednesday at select Urban Outfitters in university towns and online at the retailer's website. Read more about the “A Little Extra” dorm collection at the link in our bio. Story by Katherine Tangalakis-Lippert (Credit: Chipotle) #chipotle #college #dorm

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