"No company has too much money to invest." And that’s what makes cost transformation so imperative, according to Karin von Funck, who leads BCG's global zero-based transformation and cost work. She joined the #podcast The So What from BCG to talk about why all companies benefit from managing their costs and investments rigorously—now more than ever. Even though, according to recent BCG research, one out of three CEOs does see #cost management as a priority, Karin believes that figure should be three out of three. Tune in to hear how to trim the fat, keep the muscle, and parlay cost transformation into a winning edge.