. Hi Estudio Multidisciplinario hiestudio - Hi Estudio Multidisciplinario Designs Hasta Siempre Sotol hastasiempre.mx as a Tribute to Continuity and Change . We conceived and designed this sotol brand as a living metaphor for time itself: a vessel that transforms while honoring what endures , a bottle that tells a story through its presence and evolution. From the very beginning, our intention was to build a narrative that feels both timeless and immediate. To achieve this, we structured the entire identity around three core conceptual pillars: time, thought, and desert. Each of these elements plays a distinct role in shaping the character of the brand. Time represents continuity and change; thought reflects the human hand, craft, and reflection behind every detail; and desert grounds the project in the rugged, poetic landscape of northern Mexico, where sotol has its roots. . #branding #brandidentity #branddesign #visualidentity #graphicdesign #logo #logomark #typography #packagingdesi...