Want your team to follow a new sales leader? Earn it—out loud, over time. Step 2: elevate a top rep into Sales Team Lead for 10–15+ hrs/week over ~30 days. Give a small base, clear responsibilities, and communicate to the whole team that this transition is underway. Step 3: move into Co–Sales Manager. They run the sales meetings for the next 30+ days, build rhythm, and prove they add more value to the room—not just echo the owner. Increase the base so the time spent leading (vs. closing) doesn’t crater their commissions. 📣 All along, keep the team informed so nothing feels abrupt. The goal isn’t a title change—it’s trust. When the rep consistently creates value and the team is already bought in, Step 4 (full-time Sales Manager) is a smooth handoff, not a shock. Promotions shouldn’t surprise your sales team—they should feel inevitable. 📈 What’s one thing you do to make the rep-to-leader jump work for everyone? #SalesLeadership #SalesManagement #Entrepreneurship #SMB ...