At #ManyChat, we’re proud to have a product team constantly testing new ideas and releasing helpful features for customers. It’s essential to know how to use all the elements to help your business grow and get the most out of your ManyChat account, which is why we’re sharing this information on tagging and segmenting with Instagram #DMAutomation. One helpful marketing technique you can execute with Instagram DM Automation is tagging and segmenting your audience. Since it’s work that’s done on the backend, we don’t talk about it often. But tagging and segmenting your audience is a way to get to know your customers better, which helps you improve your content, flows, and ads. In our blog discuss the importance of tagging and segmenting your audience and provide step-by-step instructions for tagging and segmenting using Instagram DM Automation. Comment SEGMENT to get started with the basics: understanding tagging and segmenting.