From acting and singing to producing and hosting, #KekePalmer has built a career on expressing herself. And that freedom of expression is exactly what she loves about HBCUs, too. “That’s why Creme Of Nature’s #UnstoppableHomecoming campaign means so much. It’s about showing up boldly, celebrating our roots, and embracing our beauty in all forms,” Palmer tells Her Campus exclusively. The star has partnered with the brand on its campus stops across the country, which celebrate Black beauty, self-expression, and legacy. It’s more than a campaign for Palmer, though. It’s a reflection of her own growth. Head to our link in bio for more on Palmer's hair routine, the songs she's blasting rn, and more. 💫 📸: cremeofnature Emma McIntyre/GettyImages