Want to know how to improve conversion rates? Look no further than a nano or micro influencer with a discount code. Nutrabolt's Greg Tetzlaff deploys a full spectrum of creators but says those smaller influencers make up about 65% of the brand's conversions. And of those conversions, about 85% come from discount codes. "Those (nano and micro) cohorts really drive the conversions. Whereas the bigger fish in the pond, if you will, they are the ones just cranking the impressions and the eyeballs." GRIN's Creator Management platform makes it easy to monitor the performance of discount codes to determine what approach works best for your brand. Watch the complete fireside chat with Greg for more tips on how to improve conversion rates: grin.co/brands-working-remote-talking-influencers-nutrabolt Follow us on social media! Facebook: facebook.com/GrowWithGrin Instagram: instagram.com/grin Twitter: twitter.com/GrowWithGrin LinkedIn: https:...