Skims, the shapewear brand co-founded by celebrity and entrepreneur Kim Kardashian, says it is now valued at $5bn (£2.93bn). Its funding round is one of the biggest this year for a US consumer brand and comes as Skims faces fierce competition from rivals like Lululemon. The brand debuted in 2019 with a line of shapewear and has since broadened its range to include loungewear and other fashion categories. Skims has also amassed a large pool of influencers, including the Kardashians and other celebrities like Megan Fox and Paris Hilton to boost its appeal. But since its launch, the company has faced some controversies. Tap the link in BBCNews's bio to read more about them. (📸 Getty) #Skims #KimKardashian #BBCNews