If you’re heading to Cowboy Christmas this year, make sure one of your first stops is cavenders at Booth #401. The beloved Western retailer has completely reimagined its presence for the NFR’s biggest shopping event, unveiling a redesigned booth that elevates the entire shopping experience from the moment you walk in. Cavender’s is offering free hat customization right in the booth. Guests can choose from laser engraving, hat branding, and stampwork to create a personalized look that reflects their unique Western style. It’s the perfect way to commemorate your trip to the NFR—or to build a truly one-of-a-kind Christmas gift. Whether you're looking to upgrade your hat game, shop the latest Cavender’s exclusives, or simply enjoy the festive hustle of Cowboy Christmas, Booth #401 is a must-visit this season.