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@worldbranddesignsociety
. WBDS Awards – Final Deadline – 1st December at 23.59 (GMT+0 UK) - awards.worldbranddesign.com . Bio: As a product designer specializing in AI-powered experiences, I bring a multidisciplinary approach that bridges brand storytelling, interaction design, and emerging technologies. My work explores how intelligent systems can deepen human connection, emotion, and imagination—turning interfaces into expressive, brand-defining touchpoints. . At Apple and now at Character.AI, I’ve led the design of ground-up generative AI products used by millions worldwide, shaping how people interact with artificial intelligence not as a tool, but as a collaborator. These products span complex UX systems, multimodal interfaces, and identity-driven experiences that empower users to create, roleplay, and build meaning through digital personas. Across my practice, I champion clarity, craft, and a sense of play—values that ensure innovation never overshadows empathy. . Beyond individual projects, my research...

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