January 8th 10am - 10:45am Dealer Excellence in partnership with MPN: Fixed Ops – Advice for Beyond the Showroom Service and parts often generate more stable profit than unit sales, yet they remain underdeveloped and underutilized in many dealerships. This education session explores proven strategies to improve efficiency, increase upselling and profit potential, and retain customers long after the initial sale. Learn how fixed ops should drive long-term dealership success. Presenters: Kyle Reid, Vice President of Strategic Partnerships, Vision VST Mark Sheffield, Strategic Advisor, Woods Cycle Country and Woods Indian Motorcycle Moderator: Greg Jones, Content Director, MPN DEALER EDUCATION: AIMExpo is where dealers sharpen skills, discover solutions, and fuel their business for the future. REGISTER to attend AIMExpo, tap the link in bio now! #AIMExpo #AIMExpo2026 #Powersports