January 8th 3:30pm - 4:15pm
Dealer Evolution Stage
Profitability on Purpose
This session dives into the intentional strategies that drive sustainable profitability in a powersports dealership. Learn how to align every department—from sales and service to F&I and parts—around clear financial goals and measurable performance benchmarks. We’ll explore practical tools for improving margins, managing expenses, and building a culture of accountability. Attendees will leave with an action plan to make profitability not just a result, but a deliberate, daily focus.
Presenter: Jolene Krizan, Director of Dealer Development, Garage Composites
AIMExpo is where dealers sharpen skills, discover solutions, and fuel their business for the future.
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