Mark Cuban once revealed the Shark Tank deal that still drives him crazy — a chocolate-covered pretzel company that lost money on every sale.
Despite massive demand and a 1,500% post-show growth surge, the business collapsed because of one fatal decision: free shipping that cost more than the profit per order.
This story breaks down how The Painted Pretzel, a fan-favorite brand backed by Cuban, became a cautionary tale about margins, logistics, and why growth without unit economics can destroy even the most loved products.
If you’re interested in Shark Tank deals, Mark Cuban business lessons, startup failures, or how companies really die behind the scenes, this is one you don’t want to miss.
#sharktank #markcuban #startup
🖥️ Try Benzinga Pro FREE with a 14 day trial:
benzinga.com/pro/register
📈 Take your trading to the next level with our suite of premium research services and tools:
benzinga.com/services
🌐 Find more market-moving insights at https://...