. The Otherly the_otherly - The Otherly Brings Oreo x A Minecraft Movie to Life Through Playful Limited Edition Design . Oreo is the world’s most Playful cookie, and every year it defends that status by teaming up with culturally resonant, loved brands. Though Gen Z and Millennials are the target audience, we’re fortunate to be working with a brand which naturally sparks playful interaction with everyone who encounters them. In line with their commitment to becoming the entertainment snack of choice, Oreo teamed up with a universal icon of gaming, now venturing onto the big screen – A Minecraft Movie. . #branding #brandidentity #branddesign #visualidentity #graphicdesign #graphics #illustration #typography #packagingdesign #labeldesign #worldbranddesign #worldbranddesignsociety