PGA TOUR

This position is responsible for conceptualizing, creating and distributing compelling content to drive engagement, traffic, conversation and attention around PGA TOUR websites, apps, voice-activated devices, newsletters and other emerging platforms.

QUALIFICATIONS

Bachelor’s degree required; journalism or communications preferred

Three years’ experience in developing content for use on websites and social media platforms

Prior experience updating and maintaining brand, league, team or other corporate platforms

Knowledge of digital media including content creating, best practices, success metrics and emerging platforms

Proficiency in HTML and Photoshop

Ability to multitask and meet deadlines under pressure in a team environment

Strong writing and editing skills including grammar, style and spelling

Knowledge and proficiency of AP Stylebook

Commitment to high-quality work product that meet brand and fan standards

Design, photo and video editing skills a plus

Proficient in Adobe Creative Cloud and Microsoft programs

Background in golf preferred; strong interest in golf required

RESPONSIBILITIES/DUTIES

Develop, edit and program content for use on PGA TOUR websites, apps, newsletters and other emerging platforms

Respond to breaking news promptly, ensuring all platforms are up to date on trending conversations

Develop weekly newsletters from conceptualization to completion

Curate news and video pages within the app with most relevant content

Ensure headlines, URLs and titles are optimized for SEO

Proactively collaborate with writers and other content creators to deliver engaging and immersive content across platforms

Maintain websites and arenas, including checking of links and updating content

Adhere to brand standards and established voice across platforms

Participate in regular creative brainstorming and pitch sessions

Utilize available data to make or adjust programming decisions across platforms

Additional Job Description

Execute content on behalf of marketing and/or sales initiatives

Adapt to changing editorial conditions in a short time frame

Special projects or other duties as assigned

Content Manager, Digital

Content Manager, Digital

PGA TOUR

@PGATOUR

Job Description