FC Bayern München

JOIN THE TEAM:
FC Bayern Munich is one of the most successful soccer clubs in the world and also stands for stability, sustainability, success and quality off the pitch. For our New York office, we are seeking a Content & Social Media Associate - Americas (m/f/d).

Main Responsibilities:
The Content & Social Media Associate is responsible for creating, planning, and managing content across FC Bayern Americas' social media channels. Based in the New York office, this role collaborates closely with the headquarters in Munich to drive the club’s social media growth in the region. Reporting to the Content & Marketing Manager, the associate will play a key role in enhancing FC Bayern’s digital presence in the Americas.

Social Media Channel Management: 
- Plan and manage content across FC Bayern’s US digital channels (e.g., US X, Facebook, Instagram, TikTok).
- Build a distinctive FC Bayern tone on the US channels and engage with the online sports culture to make the brand stand out  
- Engage in community management, responding actively to comments across channels
- Collaborate with and oversee external social media agencies managing Spanish, Portuguese, and English channels

Content Creation:
- Conceptualize, film/shoot and edit content aiming to resonate with the local digital target audience
- Coordinate with external content creators, graphic designers and video editors to produce high-quality, engaging content

Additional Responsibilities:
- Build and maintain yearly social media calendar to plan content around key moments
- Analyze and track performance and growth of digital channels including organic and paid campaigns
- Track, evaluate, and integrate industry trends and benchmarks to further optimize strategy
- Support with driving growth tactics, original content production, strategic distribution, commercialization, and platform optimization

Professional Skills & Education: 
- 1-2 years of professional experience in social media within sport & entertainment
- Excellent understanding of US/LATAM popular culture 
- Creativity and curiosity in online culture
- First-rate awareness of digital/social trends
- Knowledgeable and passionate about soccer
- Excellent analytical skills and a strategic mindset
- Exceptional work ethic with ability to prioritize workload
 
Our Requirements:
Please submit the following documents with your application:
- cover letter 
- curriculum vitae
- certificates 
 
We ask for your understanding that we can only consider complete applications. You can easily upload the required documents in your candidate profile.

Content & Social Media Associate - Americas (m/f/d)

New York, New York

Content & Social Media Associate - Americas (m/f/d)

FC Bayern München

@FCBayern

Job Description