All anyone's been able to talk about in the social media marketing world is the genius move made by Stanley. After TikTok user danimarielettering's viral video about her Stanley tumbler cup surviving her car catching on fire, Stanley reached out to not only send a few free products, but also offer to replace her car. With the viral video having over 80 million views, Stanley got a ton of free promotion, and their way of giving back is not only kind, but a fire business decision (no pun intended). 🔥 #stanley #stanleytumbler #stanleycup #kia #carfire #caraccident #caronfire #socialmedia #socialmediamarketing #socialmedianews #viral #trending #geniusmarketing